Grant strategies to build nonprofit capacity
Author: Clint Dunstan
Last week I was invited to participate in one of our NZ nonprofit partners’ bi-annual planning session as a consultant to their fundraising team. This regional division is part of a larger National organisation working from multiple offices across NZ and delivering services across the country. We commonly see this kind of structure and the grant-seeking issues that frequently go with it when there’s no clear strategy or central coordination point!
It’s vital to the success of your grants program to ensure a coordinated approach to grant-seeking – for all nonprofits, but especially those which operate regional offices or divisions.
Communication and Coordination
Avoiding accidentally submitting multiple applications to the same funder is essential in putting your best foot forward (unless the funder accepts multiple applications). We’ve heard from frustrated funders who have received multiple applications from the same organisation – each division of whom were unaware that the other had applied! In some cases, this disqualifies the organisation from receiving any funding! You want to ensure your funders have the utmost trust in your governance processes, and this is a dead giveaway that internal communications and fundraising strategy has gone awry!
Relationships are crucial between Funders and nonprofit organisations of any size – to correctly steward Funder relationships, one point of contact should be established and responsible for managing the correspondence to ensure your funder is appropriately contacted according to their expectations, not bombarded with enquiries and duplicate communications from the same organisation.
Recognise your unique challenges and get help!
Our nonprofit partner was quick to recognise and address the challenge their divisional structure has to grant-seeking, and addressed it by bringing Strategic Grants in to facilitate problem solving and a new strategy.
By the end of my planning session with our nonprofit partner, a strategic plan to coordinate the funding application process was finalised; with one point of contact (one person) in the organisation to manage their Grants Calendar, oversee administration of their GEM Portal and coordinate the application process of each office across NZ. An excellent outcome for an organisation that have proven to be forward thinking and committed to growing their grants program. An awesome experience to be a part of!
In our Grants Program Review Workshops, we help organisations recognise their unique grant-seeking challenges, whether they relate to their structure, their mission, internal workings, or external pressures; and together - come up with the best plan to address them. If you’d like a chat with one of our Grant Strategists about your organisation’s grant-seeking, get in touch!
Author: Clint Dunstan
Strategic Grants has been working with local councils in New Zealand to assess the grants support and capacity building needs of local community organisations, using online surveys.
Aggregate findings from these surveys tell the same story Strategic Grants hears from those who attend our training workshops: most community organisations experience a high level of reliance on grants funding paired with low capacity (time, knowledge and the right tools) to apply for grants.
The hundreds of community organisation workers and volunteers surveyed were asked what sorts of tools would be helpful to increase their grants capacity. The two highest responses were: an up to date database of grants and funders relevant to each organisation and; access to a management system to keep track of a grants program.
What does this tell us?
Community organisations are the backbone of many New Zealand communities, providing support when no other support is available, keeping our environment and wildlife healthy, and promoting healthy living and community participation. But so many are surviving on the smell of an oily rag, despite New Zealand being one of the most generous countries on earth, according to the World Giving Index!
In order to successfully seek grants funding, volunteers and staff in community organisations need to be supported with professional development, tools and mentoring in applying for and winning grants funding, to ensure they can continue to create outcomes for the communities they work in, long into the future.
Your local council can contact Strategic Grants to ask for a similar community organisation needs survey to be run in your region, and about investing in our Community Organisations GEM Local Packages for councils.
Recent blog posts
- The Four Ps and one A for an Effective Key Messages Document
- The common ground of grant-seeking between Australia and Europe
- Evaluation – The key to learning and improving practice is asking powerful questions
- Centralising Grant-Seeking for New Zealand Organisations operating regional divisions
- The Future of Trust
- Q&A with a Local Council client
- Waikato Funders Expo - Wrap Up
- Capital Campaigns – fundraising at its finest!
- The love song guide to nurturing Funder relationships
- Understand the ecosystem, honour your funders, involve your beneficiaries!