Weasel Words Are Not A Grant Writer’s Friend
- Published: Wednesday, 04 October 2017 14:52
Author: Kate Sunners
Weasels must be eradicated. But so must the weasel word.
Weasel words are broad, sweeping statements without any real meaning or specificity. Commonly used by politicians. Really commonly used by one particular political ‘leader’ whose hue is not unlike that of the sun he directly stared into during an eclipse.
After you’ve written a grant application, make sure you do a sweep for weasel words: words like ‘helps, supports, improves, gains’ that are not followed by any specificity.
An example (weasels underlined): ‘Our organisation supports many refugee children to increase their confidence in school.”
How many refugee children? Many doesn’t give us any specificity. What supports? And, if you’re saying your project outcomes are something like ‘increased confidence’ you need to show what an increase in confidence looks like.
A less weasely example: ‘Our organisation supports 300 refugee children per year to increase their confidence at school, measured by engagement with literacy and numeracy activities, classroom discussions and social play.’
Now our weasels are no longer weasely as they are followed by specificity!
Weasels be gone!
Subscribe to receive Strategic Grants news and updates
Recent blog posts
-
2018
-
2017
- Best Christmas reads of 2017
- Weasel Words Are Not A Grant Writer’s Friend
- The World of Social Enterprise
- Do the Tender Tango
- How to prepare your nonprofit for the trend of increasingly short grant opening periods
- Social Enterprise in NZ – slowly but surely?
- Shining a light on our data process
- Whanaungatanga and doing small things in a great way: PNZ Philanthropy Summit 2017
- The Power of Storytelling


